Science and knowledge are the foundation of the whole company's perfomance. Experts in food technology, nutritionists from Indonesia and across country are involved in product research and development. The advance of science and knowledge are also optimized by applicationg modern information technology to support our effort in fulfilling customer's needs and aspirations.

As our commitment to quality, we have develop our quality policy. In our company, this policy is widely communicated as “Qualitree” which consists of 3C’s:

Information technology empowerment starts from selection process and raw material storage system, manufacturing process, warehousing, distribution and marketing, until customer service phase. We ensure every products arrived in the market pass a tight quality control process and detailed clinical trials. The results are effectivity and efficiency so that customers could savor our quality products effortlessly and in reasonable price.

Our quality of Information technology empowerment in the production process also has been approved. One of important certification to maintain product's quality is the application of international quality standard through ISO 9001:2000 which achieved in 2003. In the end of 2004, we also managed to achieve Hazard Analysis Critical Control Point (HACCP) certification which ensure the quality of tight process so our products are acceptable in international market. A year later, we achieved the ISO 14000 certification.